77 Cola Medium
New to pouches, or trying a new brand? Here is a quick guide to picking the right one.
| Light | 0-10 mg/g |
| Medium | 10-20 mg/g |
| Strong | 20-30 mg/g |
| X-Strong | 30-50 mg/g |
| Ultra Strong | 50-100 mg/g |
| Danger Strong | 100+ mg/g |
New users usually start at Light or Medium. Every product's strength badge uses this scale.
Mint & cool: fresh, cooling (spearmint, peppermint, ice).
Fruit & berry: sweet, juicy (watermelon, berry, mango, citrus).
Original: classic taste, no added sweetness.
Coffee, cola & sweets: richer, dessert-style notes.
| Strength | Medium |
| Flavour | Cola |
| Product Type | Nicotine Pouches |
| Format | Slim |
| Nicotine (mg/g) | 16.0 |
| Nicotine (mg/pouch) | 10.4 |
| Pouches per Can | 20 |
| Net Weight | 13.0 |
| Weight per Pouch (g) | 0.65 |
| Manufacturer | LUNA Corporate |
77 Cola is a classic sweet cola flavour with a fizzy twist, simple and moreish. It tastes like the familiar soft drink, caramel-sweet with a light spice, and nothing else is added on top, which is exactly the point. If you want cola and only cola, this is the 77 can to pick.
Nicotine: 16 mg/g, roughly 10.4 mg per pouch, Medium on our scale. That is the standard level for 77's slim pouches, steady enough for daily use by people who already know pouches.
There are 20 slim pouches in each can. For a twist, try 77 Cola Cherry Medium or 77 Cola Vanilla Medium. For a far stronger cola in a mini pouch, see 77 GHOST Mini Cola Extra Strong, or browse the full 77 range for the other flavours.
77 Cola Medium FAQ
How strong is 77 Cola Medium?
77 Cola Medium is 16 mg/g, which works out to 10.4 mg of nicotine per pouch. On the Snusmania strength scale that is Medium, a comfortable everyday level.
Who is 77 Cola Medium for?
It suits regular users, and it stays approachable if you are stepping up from a lighter pouch. We rate strength by nicotine concentration rather than by the wording on the can, so Medium means the same thing here as on every other product.
What do you get in a can?
20 slim pouches per can, in a cola flavour, each holding 10.4 mg of nicotine.
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77 Cola Medium
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